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Web-design Post Interim

After the interm I decided to re-work it a bit to better relate to our poster design. I wanted to keep the same color scheme but slightly alter it in order to match the bold red of the poster design. I also wanted to ensure the home page was attracting and made a positive first impression on the viewer. I also expanded the about and prep page by spreading them down to allow the viewer to scroll through the information rather then having it all thrown at them at once. By doing this I was able to expand the text making it more accessable to the viewer. I also incorporated more of the monopoly characters into the design to make it visually appealing.

Take-away Design

For our third touch point we had an idea inspired from interim presentation, where we saw another student had made a small box which unfolded with a toilet paper roll inside. We thought that we were missing an opportunity to really make use of the monopoly theme. So we thought we could make a small partial set of property cards with the same information we'd initially intended to display in a flyer.

Further Web-design progress

In designing the website we first had to figuring out the crucial pages to ensure our website is complete and all the necessary information is easily accessible. We will be including an About, Contact, Call to action, Emergency procedure, and a Neighbourhood contact page that will stem off the home page. Next we started laying out where the main features of the home page would go. Including the header, navigation bar, text box, and heaps of images to draw the user in and help tell our story.

Further Progress

Since the interim presentation on Monday, I've been working more on experimenting with a few more stylistic approaches to try how a different tone/atmosphere can be created that might better fit a wide range of audiences rather than just a simplistic photographic approach. I decided that the vector stylised images looked quite clean and simple, yet effectively conveyed the message and theme. I also used some of the monopoly icon people which are in scenes that relate to our topic in some way. (These could be used in our designs for the next touch points?)

Interim Feedback

Today was the interim presentation of our first semi finished posters. Through the feedback we received from teachers and classmates we've decided to continue with the monopoly concept as we think there's more potential to continue the theme in our other touch points. For example, using the community chest as a way to encourage communities to come together to share resources in their emergency kits. Also having the streets and style of the monopoly game has quite nice parallels to our theme of neighbourhood communities. We also think it encompasses quite a wide audience successfully, as it's considered a traditional New Zealand family game, and has been around long enough to bring back memories for both young adults and also the older generations. 

Web Design Research

There are some key factors one must consider when deciding how their website will be laid out. For my design I want to keep it simple to ensure the the focal point is strong and the message is clear. A grid will help me structure the layout of the different sections, it will guide me through the specific screen size requirements, and help to create responsive templates, so the design will be consistent in terms of spacing. Everything should drive to that final 'What can I do here?' Starting off with the most simple layout for the simple purpose of engaging neighbors to attend the event Then I can start adding other components that are necessary. Getting everyone to attend the event is not the only purpose, it is also important to change their behaviours so they will be able to support each other in times of need.

Concept decision

Despite having multiple potential paths to choose from we decided to go with the chance/monopoly concept as I think theres a lot more potential to use further on when designing material for our other touch points.